Website Accessibility: Improve Accessibility & Support WCAG/ADA Compliance

Do you know if your website is accessible to all users, including those with disabilities? If not, you’re not alone.

According to a study conducted by WebAIM of the world’s top 1,000,000 websites, 96% of websites had detectable accessibility issues.

This is a growing concern. Websites that are difficult to navigate for users with disabilities may create a legal risk for business owners under accessibility laws like the Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG).

In this blog, we’ll introduce the basics of ADA and WCAG standards, a powerful tool called AccessiBe that can help improve your website’s accessibility, and how Lasso Up makes it easy to get started.

Lasso Up offers AccessiBe as an optional add-on to any of our website care plans.

Understanding ADA & WCAG Website Accessibility

The ADA (Americans with Disabilities Act) is a civil rights law that prohibits discrimination against individuals with disabilities, including digital spaces like websites. WCAG (Web Content Accessibility Guidelines) is a globally recognized set of guidelines that defines how to make web content more accessible to people with a range of disabilities, such as visual, auditory, cognitive, or motor impairments.

Meeting these guidelines can include:

• Providing alternative text for images
• Maintaining strong color contrast
• Captioning videos
• Making navigation keyboard-friendly
  
  

While no tool can guarantee full compliance with every aspect of ADA or WCAG, taking steps toward better accessibility shows a good faith effort, improves user experience, and helps reduce the risk of lawsuits.

Why Accessibility Can Be Challenging

Even well-meaning businesses can find digital accessibility difficult to implement:

• Hard to identify issues: Without accessibility expertise, it can be challenging to pinpoint and resolve problems on your site.
• Constantly evolving standards: WCAG guidelines are updated to reflect new best practices.
• Design limitations: Striking a balance between visual appeal and accessibility can be a challenge.
  
  

That’s where AccessiBe comes in to help automate and simplify these efforts.

What Is AccessiBe?

AccessiBe is an automated, AI-powered tool that helps improve your website’s accessibility. It works by scanning your site and adjusting frontend elements in real-time to make them more usable for people with disabilities.

Features include:

• Screen reader compatibility
• Keyboard navigation improvements
• Adjustable fonts, color contrast, and spacing
• AI interpretation of website structure for accessibility tools
  
  

AccessiBe also provides an on-site accessibility interface that users can engage with to customize their browsing experience based on individual needs.

What AccessiBe Does (and Doesn’t Do)

AccessiBe is designed to support accessibility efforts and help businesses move closer to WCAG and ADA guidelines. It offers an extra layer of accessibility without requiring a complete website overhaul.

However, it’s important to note: AccessiBe does not make a website “fully compliant” on its own. No automated tool can guarantee complete compliance, as manual adjustments and testing are often required depending on your content and functionality.

Benefits of Using AccessiBe with Lasso Up

Here’s why many of our clients choose to implement AccessiBe:

1. Legal Safeguards: Shows a reasonable effort toward accessibility, which may help reduce exposure to lawsuits.
2. Supports DEI Goals: Aligns with diversity and inclusion initiatives by making your digital presence more equitable.
3. Potential Tax Credit: Businesses may be eligible for an ADA tax credit, up to $5,000 annually. Learn more here.
4. Time & Cost Efficiency: Avoid expensive manual fixes. AccessiBe installs quickly and runs continuously in the background.
5. Enhanced UX: Improves the experience for users who rely on assistive tech or accessibility settings.
6. Broader Reach: An estimated 15% of the population lives with a disability. Making your site more accessible means more potential customers.
   
   

How to Get Started

Implementing AccessiBe on your website is a straightforward process. Here are the steps involved:

AccessiBe Add-On Setup Includes:

1. Initial Setup & Integration – We install the AccessiBe script on your WordPress site.
2. Accessibility Panel Customization – Tailored to your brand’s color palette and layout needs.
3. Ongoing Monitoring – You get an accessibility statement and logs to demonstrate ongoing effort.
   
   

Pricing:

• One-time setup fee: Starts at $500 (1–30 pages), $700 for mid-sized sites. Custom quotes for larger builds.
• Ongoing AccessiBe subscription: Paid directly to AccessiBe – $49/month or $490/year
  
  

Ready to Make Your Website More Accessible?

Implementing AccessiBe is a smart way to improve usability, reduce legal risk, and support an inclusive brand experience, without a complete redesign.

Contact us to ask how AccessiBe can be added to your site.