Maximize your ad spend, target the right audience, and generate leads with strategic social media advertising.
Social media isn’t just about likes, it’s about finding your perfect audience, boosting your brand’s visibility, and getting real, measurable results. With a strategic approach to paid social ads, you’ll move beyond guesswork and start driving real growth where it counts.
With professional Paid Social Agency services, your business will:
We can help get your profiles up and running from scratch. Whether you need a full strategy or just a little guidance, our Social Media Marketing services will set your brand up for success across all platforms. Once you’re ready, we’ll kick off those social ads and start driving real results!
Discover how a strategic social media marketing strategy transformed a St. Louis home building company’s social presence.
With a smart strategy, striking visuals, and constant optimization, paid social ads go beyond just appearing in feeds—they connect your business with the right audience and get people to your website.
Advanced targeting ensures ads are seen by your ideal customers on Facebook, Instagram, LinkedIn, and beyond. Every ad hits the right audience, at the right time, for the right reason.
Bold visuals and scroll-stopping videos are designed to grab attention, generate clicks, and boost conversions. With strategic design, your ads look great and drive the right actions.
Tailored persuasive ad copy that hooks your audience and gets them to take action. Words matter, and these ones are designed to convert.
No more stressing over the details. Every campaign is set up for success and optimized daily, so your ads always perform at their best without lifting a finger.
Maximize every dollar by focusing ad spend where it works best. Scale up what’s working, pull back on what’s not; ensuring an efficient, ROI-driven approach to budgeting.
Constant testing means better results. We find the best-performing ads, retarget potential customers who didn’t convert the first time, and adjust based on real-time data for continuous improvement.
When it comes to social media advertising, every platform plays by its own rules. To really get the most out of your ad spend, you need a tailored approach for each one. Here’s how we maximize impact on Facebook (Meta), Instagram, LinkedIn, and beyond.
With 2.89 billion monthly active users, Facebook remains one of the most powerful tools for reaching a broad audience. As a Meta ads agency, we leverage Meta’s advanced targeting options to zero in on users by age, location, interests, behaviors, and even life events.
Instagram is where brands come to life through visual storytelling. With over 80% of users discovering new services and brands on the platform, Instagram’s visually-driven format allows service-based businesses to highlight their expertise, share client success stories, and build genuine connections with potential clients.
This is a B2B targeting powerhouse. If your goal is to connect with decision-makers, LinkedIn is the ultimate platform. With 4 out of 5 LinkedIn users involved in business decisions, it’s perfect for service-based businesses looking to target professionals who need your expertise.
Though we specialize in Meta, Instagram, and LinkedIn ads, if you’re looking to run ads on another platform, we’ve got you covered! We’ll help you navigate the right platform for your audience. Every social media channel offers unique opportunities, and we’re here to ensure your brand is positioned perfectly.
As certified Google Ads and Meta Partners, we meet the highest standards in digital advertising. This means you get access to the latest tools, insider knowledge, and expert management ensuring your campaigns are optimized to deliver real results.
Want social ads that don’t just show up but deliver results? Here’s the playbook our paid social agency follows for standout social media ads:
First things first, what do you want to achieve? Whether it’s more people to your website, leads, or brand visibility, setting clear, measurable goals lays the foundation for success. Short-term or long-term, we’ll make sure your targets are defined and realistic.
Understanding your audience is key to a successful campaign. By analyzing demographics, behaviors, and interests, we identify who your ideal customers are and how to reach them. This ensures your ads are laser-focused on the people who are most likely to engage and convert.
Forget cookie-cutter solutions. Your business is unique, and so is your audience. Based on audience insights, we develop a custom strategy that’s built for your business. Every dollar is optimized to target the right people with the right message for maximum impact.
The fun part: launching your ads! Engaging visuals? Check. Compelling copy? You got it. But we’re not just hitting launch and walking away. We actively manage your ads to ensure they’re performing at their best and driving the results you need.
Once your ad campaign wraps up, you’ll receive a detailed report showing what worked, what didn’t, and where adjustments were made. This gives you clear insights into how well your ads performed and helps guide future campaigns to ensure even better results.
Answers to your top questions
It depends on your goals! Short campaigns (1-2 weeks) are perfect for quick promotions, while longer ones (1-3 months) help build awareness and nurture leads. The key is consistency; we’ll help you strike the right balance!
Absolutely! We can run your ads on Facebook, Instagram, LinkedIn, or wherever your audience hangs out. Each platform has unique strengths and audiences, and we’ll make sure your ads fit right in.
It depends on your goals, audience, and industry. But don’t worry, we’re pros at stretching your budget to get the best results!
Social ads can start delivering results pretty quickly, sometimes within days! The best results come from ongoing optimization and fine-tuning over a few weeks. Patience pays off, but you’ll see those clicks and conversions rolling in before you know it.
You could, but between figuring out targeting, budgeting, creative, and optimization, it can get complicated fast. We take care of all the moving parts so your ads work, and you get more time to focus on your business!
Instagram ad costs can vary depending on your audience, goals, and competition, but on average, businesses spend between $0.70 and $1 per click. The great part? You control the budget. Whether you want to spend $50 or $5,000, we’ll ensure every dollar works its hardest.
NO! Boosting a post is not the same as a genuine Ad. A boosted post will appear in front of anyone available. This could mean that they have no interest in your product or service. We highly recommend creating targeted ads to make sure your money goes to good use.
Important resources and other services related to social media advertising:
Every piece of content must offer value to the audience, whether through education or solving a problem. With this in mind, your content strategy must be tailored to a specific target audience, defined by demographics, interests, or needs.
Do you need help creating content and managing campaigns? Our team is equipped to help you create high-quality content that converts for email marketing, social media, and blog campaigns. Save time and create more content with our content team, automate more customer communication and follow-ups, and generate more sales-qualified leads.
Our SEO services will boost your visibility and help you become the authority in your space. Whether you are a local or enterprise business, we can help you identify keyword opportunities and help you climb the search rankings.
Your website is your digital storefront. Whether you want to sell your products and services online or just build an educational website, Lasso Up can design it. Do you have a website, but it needs a facelift? We can make it pop with a website redesign. We design effective websites that are responsive on desktop, tablet, and mobile.
